Microsoft Runs Out of Windows Live Product Names

Matt Mondok: "I just don't get it. Over the years, Microsoft has taken products with excellent, catchy codenames and rebranded them with boring and repetitive lines like "Windows Live" and ".NET". After being criticized time and time again for terrible marketing, one might be inclined to think that the company would maybe, just maybe, try something different, but of course it never does. So anyway, after that short rant, I'd like to introduce everyone to the new name for Microsoft's killer enterprise search application: Windows Live Search." Read More . . .

Print | posted on Friday, May 19, 2006 9:50 AM

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